3 May 2023

2 minute read

By: Global Ag Media

North America

Lactalis Canada, the Canadian dairy processor behind such brands as Cracker Barrel, Black Diamond and Lactantia, and a subsidiary of France-based Lactalis Group, announced yesterday the promotion of Nathalie Cusson to the position of General Manager of its Fluid Division effective this past Monday, according to a company press release. Cusson will be responsible for the long-term strategy of the division, as well as sales, marketing and retail partnerships. She will also be responsible for Lactalis Canada’s expansion into the plant-based category.

“I’m thrilled to bring my sales experience and category expertise to this new leadership role at Lactalis Canada during a time when our fluid business is evolving and the needs of our customers and consumers are also evolving,” said Cusson.

Cusson boasts a 23-year tenure at Lactalis Canada, holding a significant number of sales roles. She most recently served as vice president, sales, Fluid division where she led contract negotiations and contributed to driving our commercial results through enhancements in our product mix, collaboration on the development of Lactantia premium milk sales across all regions and business development.

“Nathalie has been integral to the success of our Fluid Division and I am confident that with her leadership and expertise, we will continue to drive our Fluid business forward,” said Mark Taylor, president and CEO, Lactalis Canada. “We are committed to the growth and development of our people and for me, Nathalie is a true example of someone who has had a progressive track record at Lactalis Canada starting out as a Sales representative and now a member of Lactalis Canada’s Executive team.”

Cusson replaces Vincent Metz has been promoted to the role of vice president of marketing for Lactalis Americas; while David Gillespie will assume Nathalie’s former role as Vice President of Sales, Fluid division at Lactalis Canada.