Astro celebrates Canadian roots with rooftop mural

Lactalis event marks new campaign and local community support
calendar icon 27 June 2025
clock icon 1 minute read

On Monday, June 23, 2025, Lactalis Canada hosted a special event at its Rakely yogurt processing facility in Etobicoke, Ontario, according to a company news release. The celebration marked the launch of Astro yogurt’s bold new “So Canadian” campaign.

Held in the lead-up to Canada Day, the event spotlighted Astro’s proudly Canadian roots—established in Etobicoke in 1972—and welcomed government, industry, and community partners, along with employees.

A key highlight was the unveiling of a “Welcome, eh!” rooftop mural. Situated next to and directly on the flight path of Toronto Pearson International Airport, the mural reflects the kind, warm, and inclusive identity that defines Canada—a country where everyone is always welcome.

As part of the celebration, Lactalis Canada also presented a donation through its Community Enrichment Fund to Haven on the Queensway, an Etobicoke-based non-profit organisation.

(L-R) Lactalis Canada Astro yogurt brand So Canadian event featured attendance by government, industry and community partners and employees. Martin Santerre, SVP of Manufacturing at Lactalis Canada Iven Zanardo, General Manager, Foodservices and Ingredients & Exports Gilles Froment, SVP, Government & Industry Relations at Lactalis Canada The Honourable Kinga Surma, Ontario Minister of Infrastructure and Member of Provincial Parliament for Etobicoke-Centre Adrienne Pagot-Gérault, General Manager, Yogurt & Cultured Division at Lactalis Canada Mark Taylor, President & CEO of Lactalis Canada Yves Dion, Senior Industrial Director, Yogourt and Cultured Division
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