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Lurpak Crowned Best Butter in the World at Cheese Contest

19 March 2018

DENMARK - Lurpak has scooped the coveted first prize of best butter brand at the biannual World Championship Cheese Contest. Winning in the Salted Butter Category with a best in class score of 99.8 out of 100, Lurpak beat off competition from over 30 other leading butters to take the title.

As the world’s premier cheese, butter and yogurt competition, the accolades are awarded by 56 skilled technical judges and dairy scientists from around the world.

With over 3,000 entries in 120 categories from 26 countries, the awards bring together the cream of the crop in dairy products in Wisconsin, USA.

Hanne Søndergaard, Executive Vice President of Marketing & Innovation at Arla, said: "We are delighted to achieve this global recognition for Lurpak.

"As a brand that has a real heritage of Danish excellence that only uses the very best natural ingredients, we strive to produce a world class product.

"Since 1901 we have been at the forefront of quality butter, setting the standard where only the very best is good enough."

Produced in Denmark and sold in more than 75 countries, Lurpak boasts a global fanbase that spreads around the world.

Blending traditional methods with state of the art technology at the Holstebro Dairy to produce the world class butter, Lurpak is made from all natural ingredients using 100 per cent fresh milk.

TheCattleSite News Desk



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