Yoghurt Expected to Lead Growth in Dairy Market

VIETNAM - The Vietnamese dairy industry hopes to grow at 20-25 per cent annually through the next decade spearheaded by yoghurt products, according to the Animal Husbandry Department.
calendar icon 26 July 2010
clock icon 1 minute read

Yoghurt accounts for just 12-20 per cent of milk-based products in Viet Nam compared to 50 per cent in many countries.

The Viet Nam Dairy Products Joint Stock Company, or Vinamilk, is the largest player in the dairy market, selling fresh and processed milk, sweetened condensed milk, yoghurt, and other products.

Its revenue from yoghurt sales last year was VND2 trillion (US$105.3 million), which accounted for 60 per cent of the total yoghurt market.

Many other companies like the International Dairy Products Joint Stock Co (IDP) and Kido Dairy Products JS Co have recently entered the yoghurt market, some with success.

Nguyen Tuan Dung, deputy general director of IDP, which makes Ba Vi yoghurt, told Viet Nam News realising the potential of the market, IDP has bought probiotics, a kind of micro-organism that aids fermentation, from Denmark to make yoghurt products.

For IDP, revenue from yoghurt is growing at the fastest pace among all dairy products, he revealed, adding that its Ba Vi brand is becoming popular around the country, especially in the north.

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